5app
Role:
Shoot • Animation • Design • Motion
I collaborated with 5app through two significant brand redesigns.
Brand Refresh #1
The first focused on redefining their video branding, and I was fortunate to lead this effort. My role involved creating a fresh video style that set the foundation for 5app’s future visual storytelling.
Brand Refresh #2
The second redesign was a comprehensive overhaul of the entire brand identity. For this, I contributed by developing a video branding package, which included a dynamic motion logo and custom transitions. These assets were designed to be versatile and accessible for use across various projects.